Case Study
Work Smart Roofing and Building
Industry: Roofing and Building Services
Location: Dorset and Hampshire, UK
Partnership Duration: Ongoing

Overview
Growing Business Locally
With a strong presence in Modern Magazines’ advertisements, Work Smart Roofing is a highly professional and dependable roofing company that has unparalleled expertise in the industry.
The Challenge
Before partnering with Modern Magazines, Work Smart Roofing faced a common challenge for many small to medium-sized service businesses: reaching new clients and expanding local awareness. Despite a strong track record of customer satisfaction, their current marketing methods were not generating the desired traction to scale the business.
The Results
2x increase in local business since advertising
Modern Magazines, which publishes 22 local advertising magazines distributed across Dorset and Hampshire, offered Work Smart Roofing the perfect platform to address their business needs. The magazines have a readership of over 330,000 people per month, giving businesses significant local exposure.
Work Smart Roofing began advertising in Modern Magazines’ publications, highlighting their services through strategically placed ads across all issues. The partnership provided Work Smart Roofing with:
Increased Visibility: By appearing in Modern Magazines, Work Smart Roofing was able to reach a much larger audience, including homeowners and businesses in need of roofing and building services.
Consistent Brand Presence: Regular appearances in the magazines helped build consistent brand recognition in the local communities of Dorset and Hampshire.
Testimonials
“Your magazines serve the community so well and changes their lives. People really have great trust and security with it, and the good contractors carry that on”

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